Monday, April 23, 2012

AMERICAN DREAM IN NORTH COUNTY?


By Steve Stranghoener
In today’s economy, the American Dream seems to have gone up in smoke.  With high unemployment, stratospheric gasoline prices, home values in the tank and so many people struggling just to make ends meet, the dream seems to have turned sour.  But, I suspect, like most of you, I’m an optimist and a patriot.  Can I lift your spirits with clichés like, never say die, don’t give up the ship or it’s always darkest before the dawn? No, well how about an inspiring rags to riches story?  Nah you say, those things only happen once in a lifetime in places like Hollywood or the Big Apple?  C’mon, lift your chin up because this breath of fresh air comes from right here in your own neck of the woods.  How about a Horatio Alger story from right here in North County.  Here we go … damn the torpedoes and full speed ahead!
Jim Crane, Steve Stranghoener & Jim Pleimann, in the late 1970's.
Back in the 1970s, there was a kid named Jimmy Crane who lived in North County and had dreams of being a major league baseball player.  It may have been a little far-fetched but the pitcher from Lutheran North High School had a pretty good arm; good enough to get him into Central Missouri State.  As he plied his trade on the mound, Jimbo had enough talent to attract some major league scouts.  Then the bottom fell out when he blew out his elbow.  From there, Crane-o led a typical NoCo life.  It was so average that he spent a lot of time hanging out with bums like me playing touch football, wiffle ball and drinking beer.  The dream seemed laid to rest by the time Jim was in his late twenties, divorced and stuck in a dead end job without two nickels to rub together.  But he had something special.  He never gave up the dream.  And he buoyed his hopes with a willingness to work hard and take risks that the average Joe might never chance.  He figured, what do I have to lose?
Some thirty years ago, young Crane-o picked up stakes, moved to Houston, borrowed the then enormous sum of ten thousand dollars and started his own business on a hope and a prayer.  It wasn’t much of business.  All he really had was a small apartment with a phone and one of those new-fangled personal computers.  Oh, there was something else.  He had a dream and a burning desire to succeed.  Crane’s angle was you didn’t need millions of dollars in trucks and airplanes to be a freight forwarder.  All you had to do was sell people on the fact that you could make things happen and arrange to get their goods from point a to point b by the allotted time.  A funny thing happened.  Crane-o never gave up on the dream and kept plugging away and growing the business based on his simple plan.  Do you know what?  Persistence paid off and that tiny, little business grew into Eagle Global Logistics with some nine thousand employees and offices in a dozen countries before he sold it for hundreds of millions of dollars.
Jim Crane introduced as the
owner of the Houston Astros.

Is that all there is?  Crane-o made a bunch of money and then cashed in his chips?  No, this kid from North County didn’t stop there.  What’s the one thing that could possibly be better than playing major league baseball?  How about buying your own team?  Yep, that’s right!  Our own little Jimmy Crane from North County is the guy who bought the Houston Astros a few months back.  Rocky Balboa is alive and well in America and it can happen anywhere, even right here in North County.  So this one goes out to all of you young guys and gals around here who may be stuck in a ditch wondering if things will ever turn around and get better again.  I say yes, of course they will.  And it will be because of young dreamers like you who work hard, take chances and don’t let anything get them down.
Hey, there’s one more thing.  Even old guys like me still have dreams.  That’s why I’m trying to build a second career as a writer.  Please go to amazon.com, barnesandnoble.com or westbowpress.com and check out my books: Murder By Chance, The Last Prophet, Asunder: The Tale of the Renaissance Killer and Tracts In Time.  Or better yet, come out to Krieger’s in Chesterfield (1684 Clarkson) this Wednesday, April 25th from 3:00 to 6:00 pm and meet me.  I’d be happy to sign your book and will have copies for sale if you haven’t picked one up yet.  I’ll be appearing with Kevin Slaten who will be broadcasting his King’s Court show live from Krieger’s.  Hope to see you there!


Thursday, April 5, 2012

Ritenour Announces 2012 Teacher, Employee of the Year


April 4, 2012 – The Ritenour School District has selected Lisa Watkins of Ritenour Middle School as the district Diamond Circle Teacher of the Year and Harlon Williams from Iveland Elementary School as the Diamond Circle Employee of the Year. The district also named nine other teachers as Diamond Circle recipients for their respective schools. Diamond Circle Awards are given to teachers and staff that best exemplify the district’s commitment to quality education and service. Awardees are chosen each year by colleagues at their buildings.

Watkins is a reading specialist at Ritenour Middle. Now in her fifth year with the district, Watkins is known as a highly-skilled teacher, committed to helping every student she works with succeed every day.

“Lisa is a dedicated, student centered teacher,” said Ritenour Middle Principal Ken Roumpos. “She has an incredible desire to see all of her students be successful. She is committed to student growth academically and socially. Every one of her students knows that Mrs. Watkins cares about them and their success. She is one of the most gifted educators I have ever known.”

Williams joined the Ritenour School District in 1997 and serves as lead custodian at Iveland Elementary. Honored for his dependability, enthusiasm and positive attitude, Williams is known as a staff member who is always there when needed. “Harlon always has a bright smile on his face and does his work with enthusiasm,” said Iveland Principal Dr. Sandy Wiley. “He has a positive attitude and a tremendous work ethic. He greets students with a smile every day and always makes sure students and staff have what they need to do their best work. Harlon is a wonderful ambassador for Iveland and an integral part of our school family.”

The following teachers are honored as their school’s 2012 Diamond Circle Awardees:


  • Janice DiLorenzo, School for Early Childood Education 
  • Aaron Winkler, Buder Elementary 
  • Tracy Raphael, Iveland Elementary 
  • Genevieve Erker, Kratz Elementary 
  • Marcy McDowell, Marion Elementary 
  • Shiela Youngblood, Marvin Elementary 
  • Laura Lewis, Wyland Elementary 
  • Wilma Higgins, Hoech Middle 
  • Lisa Watkins, Ritenour Middle* 
  • Ashley Gregory, Ritenour High School
*Teacher of the year

The Ritenour School District is also recognizing two teachers with special awards:

Gisela Macias, a kindergarten teacher at Kratz Elementary, was selected for the First Class Teacher Award. This award recognizes the district’s most outstanding first-year elementary or secondary educator.

Jennifer Love, a Special School District school psychologist, was selected for the Make A Difference Award. This award acknowledges a staff member for their excellence in working with Ritenour students with diverse needs.

All awardees will be recognized during the district’s annual Honors Dinner on April 25, 2012 at the new Auditorium at Ritenour High School, 9100 St. Charles Rock Road.

Tuesday, March 20, 2012

The Greatest Game Ever?

By Steve Stranghoener

I’ve been following Suburban North Conference sports for a long time, even before I had a chance to participate myself as a Hazelwood Hawk back in the early 1970s. Someone asked me recently what I thought was the greatest single game of all time. Under furrowed brow, I massaged my chin as my brain engaged and lurched through a process of elimination. So many sports to choose from! How about those great Ritenour baseball teams; perhaps a game featuring Jerry Reuss who later played for the Cards? Or how could I overlook the Huskie’s grapplers with that amazing string of state wrestling championships back in the day? Why not basketball, track & field, volleyball, hockey or cross country? Well, I thought, football is my favorite sport so let’s start there. 

Next I had to zero in on one local school. McCluer won two state titles under Steve Pisarkiewicz before he left for Mizzou and was later drafted in the first round by the St. Louis Football Cardinals. St. Charles High, a former SNC member, terrorized opponents with running back extraordinaire Curtis Brown who also went on to Mizzou before replacing infamous NFL legend OJ Simpson in Buffalo. Hazelwood Central won it all in 1985 with one of the best players ever to come out of this area, Tony Van Zant. As the Parade All-America Player of the Year this galloping gazelle was destined to boost Mizzou’s sagging fortunes before his ill-fated knee injury in his final high school all-star game. Has anyone had more success than Coach Rick Gorzynski at Hazelwood East in developing players for NCAA Division I and NFL careers? Selfishly, I wanted to peg my Hazelwood team’s 1972 trip to the state championship against Kansas City Southwest. We still own the distinction of the only state championship game to end in a tie. And a young Rick Gorzynski was an assistant coach on that team. Nah, come to think of it, that was one of the most depressing games of all times. To come that far, for the first time in school history, and have to settle for a tie because of the horrendously sloppy field conditions at Washington University’s Francis Field still leaves a sour taste in our Hawk beaks. It would not be fair to single out one school on the basis of accomplishments, statistics, excitement or sheer entertainment value. These things are all open to debate among reasonable people so I’ll just have to go with my heart. 

Although I was a Hawk through and through, I have adopted Pattonville since all my kids attended there. You’d be right in branding me as biased but at least I’m honest about it … my heart bleeds Pirate green. Whew … with that settled we still have quite a task ahead. PHS has a rich gridiron tradition, especially under legendary Coach Don Greco who grew up in the SNC patrolling the trenches at Riverview Gardens before starring at Western Illinois and carving out a stellar NFL career clearing the way for Billy Sims with the Detroit Lions. Under Coach Greco, the Pirates had many memorable seasons, outstanding records, conference championships and a long string of playoff appearances. They pulled off some stunning upsets along the way too against powerhouse teams. But one season stands out for the simple reason that it was the only time in Pattonville’s storied past that they made it all the way to the state finals in 2000. Are you ready to move on? Well, not so fast! We still need the winnowing fork. Unfortunately, PHS lost in the final to a very talented Rockhurst team led by freshman phenomenon, Tony Temple, in a competitive effort. Is there another game that stands out in this most special season? Unfortunately, there are two that stick out in my mind so, with tongue firmly in cheek; I’ll have to recount the two “greatest games” if you’ll afford me that discretion. 

The first game was actually a loss. What, you say … how can a Pirate defeat be deemed “greatest”? Bear with me sports fans and I think you’ll understand. There was electricity in the air as the juggernaut from Columbia Hickman invaded Pirate Nation on Friday night, September 29th, 2000. Fireworks erupted early and often in this epic shootout as the two titans traded touchdowns like two heavyweights exchanging haymakers toe-to-toe in the middle of the ring. On more than one occasion the Kewpies led the home town heroes by two touchdowns only to see the boys in green come roaring back. The stands were packed with delirious fans who cheered wildly as one magical moment after another crashed all around like relentless waves pounding the seashore. As the clock wound down on this marathon thrill-fest, the score stood at an incredible Hickman 63, Pattonville 56. There was less than a minute left and Hickman had the ball near mid-field. It was time for the fans to catch their breath since the end was inevitable with Hickman holding the ball near mid-field and the Pirates without a timeout remaining. But, against all odds and reason, hearts were still pounding with the faint hope that one more miracle would occur. Then on fourth down with just a few seconds left, the unthinkable happened. Hickman’s QB dropped back and scurried out of the pocket to run out the clock and a Pattonville defender swooped in and knocked the ball loose. It bounded away like a jack rabbit only to be scooped up by an opportunistic Pirate. As the gun sounded, he sprinted toward the end zone to tie the game and send it into overtime. The Kewpie QB had the angle and met the sprinting Pirate inside the five yard line and barely knocked him out of bounds to preserve Columbia Hickman’s victory. Yes, it was a Pirate loss but the game was a masterpiece of guts, determination, iron will and thrills. Many records were set that night. At 119 points it still stands as the fifth highest combined score in state history and, as far as I know, the highest in the large school record books. Losing such a hard fought nail biter could have been devastating to the team but it brought out the best in them. They made it through the fire and were refined as gold, preparing them to make history in the season ahead. 

There’s only one way to top such an iconic game … and that, of course, is with a victory. With a tip of the cap to all of the other great Pirate victories, I must contend that there was never as much on the line as there was on Saturday November 18, 2000. Both teams were seeking their first trip to the state finals. When the mighty Patriots of Parkway South (10-0) rolled into Pattonville Stadium to square off with the Pirates (10-2), the stands were jammed with nearly 5,000 fans including temporary bleachers and standing room only. The buzz was palpable as we gazed upon what I’ll call a three chopper game. There were three television news helicopters and a phalanx of media in place. There was some recent history and a cross-town rivalry that the media used to stoke the anticipation for this showdown. For me, this one was personal. One of my colleagues at work had a son on the opposing squad, a tight end named Tom Marsden who would score a go-ahead touchdown for the Patriots. South’s coach, Tom Dailey, was the son of a close business associate of mine, the late Ron Dailey. Most importantly, my son, Eric, was at the helm as QB for Pattonville. 

Parkway South was still smarting from Pattonville derailing their previous unbeaten season and they were on a mission to get payback. They were loaded with talent like linebacker Emmitt Morris, QB Josh Broeker and 262 pound fullback Andre Malone. Bridgeton’s local media treasure, Rich Gould, smelled a story and dispatched a KPLR crew to dredge the details. First they visited the Patriots who were practicing inside due to the bitter cold that week. There were taunts aplenty from players and even Coach Dailey who boldly threw down the gauntlet promising to reverse their fortunes against the Pirates this time. When Channel 11 visited Pattonville they found the Pirates outside braced against the frigid winds. Coach Greco knew better than to pamper his eager charges. The news team interviewed one player, old number 12, Eric Stranghoener. Most of the talking was done by the reporter who relayed the challenges issued by South. He hoped to bait the QB into a war of words. Eric was no fool and calmly offered this short reply, “Bring it on.” When Rich Gould ran the piece on Channel 11 the night before the game he chuckled and exclaimed, “That’s my neighbor Eric and he says, bring it on.”  

Both teams held up their end of the bargain. South’s stout defense stymied Pattonville’s potent running attack featuring Mizzou-bound Tyrone Roberson and SEMO-bound Chaun Tate. The Pirates offered strong resistance too, led by Illinois-bound middle linebacker Antonio Mason and Martin Nance. The future Minnesota Viking receiver, Nance, went both ways that day. The defensive struggle resulted in an 8-6 half-time lead for Parkway South. Both offensives came out ready in the second half. South put up two touchdowns and missed a two point conversion. Pattonville went to the air and Stranghoener threw a strike to Nance and added a two point conversion. After settling for a field goal, Stranghoener teamed up with Mike Montgomery for mind blowing 56 yard TD bomb to make the score 24-20 Pattonville. South was not done and was marching toward the end zone and a go-ahead score when Nance, now on defense, intercepted his second pass of the day to preserve the victory. The Patriots did bring it on that day but the Pirates were up to the challenge and would not be denied their first trip to the Dome. I think it’s safe to say it was the happiest day in the history of PHS football. 

I offer my apologies to all of the other local schools with the many other “greatest” games that I overlooked. As I admitted, this one was from the heart. My fondest wish is for the next generation of grid iron greats to regale us with fresh grist for the legend mill. Only time will tell but perhaps Coach Greco will return someday to lead Pattonville to the Promised Land again and take that last step in securing their first state title. It would only be fitting. This I know … old number 12 is doing his best to help the Pirates reload for glory. Watch out for Cooper and Luke come 2028! I hope you’ll tuck this away and share it with your little Pirates when their time comes.

Thursday, March 15, 2012

Budweiser Renews Olympic Sponsorship

King of Beers Continues Decades of Partnership with Extension through 2016

COLORADO SPRINGS, Colo. and ST. LOUIS, March 14, 2012 /PRNewswire/ -- Budweiser and the U.S. Olympic Committee today announced that the iconic beer brand is extending its exclusive malt beverage sponsorship and renewing its commitment to the USOC and Team USA through 2016.

Budweiser's partnership with the USOC spans nearly three decades and includes 14 Olympic Games and Olympic Winter Games. Budweiser has been an Olympic supporter since 1984 when the brand served as the official beer sponsor of the Los Angeles 1984 Olympic Games.

"This is great news for Team USA," said Scott Blackmun , chief executive officer of the USOC. "Budweiser has a long history with us, and we are grateful for their continued support of our U.S. Olympic and Paralympic athletes. Budweiser's commitment will allow our athletes to compete to the very best of their ability, and that is what the Olympic Movement is all about."

In line with previous commitments, Budweiser will continue to support its USOC sponsorship with significant media buys on NBC and affiliated networks during the Olympic Games. Additionally, Budweiser will receive entitlement of the Bud Deck at the London USA House, a private facility that hosts members of the USOC, the U.S. Olympic Team, corporate partners, sponsors, suppliers and licensees.

"Team USA athletes define commitment to excellence and we are proud to show our support for them as they represent the United States in competition." said Rob McCarthy , vice president, Budweiser. "With the London 2012 Games only months away, Budweiser will join all Americans in celebrating the success of Team USA."

Budweiser will also be featuring five U.S. Olympic hopefuls – Tony Azevedo, water polo; Jordan Burroughs, wrestling; Hyleas Fountain and Leo Manzano, track & field; and Sarah Groff, triathlon – on point-of-sale retail materials and will introduce a limited edition Olympic-themed 16 oz. aluminum bottle in June.

In addition to the USOC partnership, Budweiser is the official beer sponsor of the U.S. Soccer Federation and the U.S. Ski and Snowboarding teams. The beer brand will also sponsor the U.S. Olympic Team Trials for diving in Federal Way, Wash., from June 17-24; swimming in Omaha, Neb., from June 25-July 2, and gymnastics in San Jose, Calif., from June 28-July 1.

About the USOC
Founded in 1894 and headquartered in Colorado Springs, Colo., the U.S. Olympic Committee serves as both the National Olympic Committee and National Paralympic Committee for the United States. As such, the USOC is responsible for the training, entering and funding of U.S. teams for the Olympic, Paralympic, Youth Olympic, Pan American and Parapan American Games, while serving as a steward of the Olympic and Paralympic Movements throughout the country. For more information, visit TeamUSA.org.

About Anheuser-Busch
Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a 47.7 percent share of U.S. beer sales to retailers. The company brews Budweiser and Bud Light, two of the world's largest-selling beers. Anheuser-Busch also owns a 50 percent share in Grupo Modelo, Mexico's leading brewer. Anheuser-Busch is a major manufacturer of aluminum cans and has been a leading aluminum recycler for more than 30 years. The company is a wholly-owned subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues to operate under the Anheuser-Busch name and logo. For more information, visit www.anheuser-busch.com.

SOURCE Anheuser-Busch

Friday, March 2, 2012

March 2012 Artist of the Month

With corporate success as his springboard, Bridgeton man fulfills his dream of writing novels with suspenseful themes and inspirational messages.

Steve Stranghoener was born in St. Louis, raised in Florissant, graduated from Hazelwood High School and earned a B.S. in education with a major in history from the University of Missouri.  He taught history and coached football and track at McCluer High School and social studies at Hazelwood West High School before embarking on a business career at McDonnell Douglas Corporation.  Steve and his wife, Bonnie, moved their family to Bridgeton in 1986, the same year he joined Anheuser-Busch Companies, Inc.  The Stranghoeners are members of Trinity Evangelical Lutheran Church in Bridgeton where Steve serves as chairman of the board of elders.  He earned his master’s degree in business management from Maryville University in 1987.  Steve and Bonnie’s three children graduated from Pattonville High School and the University of Missouri.  Steve is an avid sports fan and enjoys local athletics.  He helped to form the inaugural edition of the Pattonville Pirates Football Booster Club and served as the first president.

Steve left Anheuser-Busch in December 2009 to pursue his adolescent dream of becoming an author.  In the past two years he has penned four books.  He likes to bridge the gap between the secular and spiritual worlds writing fantasies, thrillers and murder mysteries from a Christian perspective.  Steve’s aim is to write tales of suspense and intrigue that can stand up to anything available in the commercial realm while delivering a thought-provoking and inspirational message based on rock solid theology.  He delights in St. Louis settings that highlight local landmarks such as St. Ann’s very own treasure, Northwest Plaza (see Tracts In Time).  Steve and Bonnie have three, soon to be four, young grandchildren that they are certain will aspire to be proud PHS Pirates someday and part of the fabric of our Rock Road Community. 

Brief overviews of Steve's novels:



In Murder By Chance, a baffling rampage by what appears to be a bloodthirsty beast serves as an unlikely backdrop for an exploration of man's origin. This whodunit takes the form of a whatdidit as forensic evidence leads to a werewolf panic and raises the question of whether we are the product of random chance or a creator God.



Asunder: The Tale of the Renaissance Killer brings to mind what might happen if you folded The Silence of the Lambs into The Shack. It's a bizarre amalgam that is repugnant while uplifting; repulsive while instilling hope with its astounding visions of heaven and hell. Asunder is a study in good versus evil and the stunning transformations that can occur as our old and new natures battle tooth and nail within our hearts, minds and souls.



In The Last Prophet: Imminent End, JD Uticus is torn from his mundane lifestyle by a miraculous occurrence, his tragic death witnessed by millions of people and astounding resurrection that thrusts him into the public eye, dubbed as the Last Prophet with a message from God about the end of the world as we know it. Its an apocalyptic thriller whose fabric is woven with an erudite treatment of the most compelling questions facing mankind ... when will this world meet its imminent end and then, what lies beyond in the eternity that stretches out ahead?



In Tracts In Time, Baker Paulson must experience a precarious journey through time to save the life of his grandson Ike. In an ironic twist, Baker and Ike encounter a time twisting memory portal in of all places, a dead shopping mall, Northwest Plaza, that holds so many fond memories from Baker's youth. In a literal race against time, Baker finds the true meaning of life in struggling to save his beloved grandson.

Steve Stranghoener's books are available at Amazon.com and BarnesandNoble.com. For more information about Steve and his links to social media, please visit : http://stevestranghoener.authorsxpress.com/ 

Sunday, February 19, 2012

Down on Main Street

St. Charles Rock Road is where we got our name, so I thought that it was only fitting to share a few of my pictures of historic Main Street in St. Charles.  You might also consider this an invitation to explore a little local history, take a long bike ride, support local businesses and enjoy some old fashioned real architecture, instead of the franchised box stores we sometimes find ourselves at.  Spring's coming soon and North St. Louis County, is right across the river from Main Street, so why not visit when you get a chance?  
Steve Erdelen  
Enter the tourism office between the flags and let your day trip begin.
Now that's what I call patina.
A lotta bikers hang out around here.
People left here to go to Kansas?  Really?
Cherry blossoms I believe.  Any botanists visit this blog?
Makes you wonder why there isn't a movie shot here everyday.
I worked at an ad agency on the second floor of the "Odd Fellows" building from 1989 to 1992.  The River Star Cafe was below street level.  A place for old wine and new ideas.
Follow the red brick road.
Where the old Rock Road ended.  Take a left and then another left and you were soon on Main Street.  (Photo courtesy of Joe Sonderman)

This post is dedicated to the late Martha "Jimmie" Heusler... a friend of St. Charles and the dear lady who kept all of us advertising types in line at the William Thomas Agency.



Tuesday, February 14, 2012

See New Ritenour Auditorium This Saturday at 2PM

Dedication of New Ritenour Auditorium Scheduled for Feb. 18

Feb. 2, 2012 – Join the Ritenour School District to celebrate the dedication of the new Auditorium and Classroom Addition at Ritenour High School. The official dedication ceremony and celebration is scheduled for Saturday, Feb. 18, 2012, from 1:30 – 4 p.m. 

A ribbon cutting ceremony takes place at 1:30 p.m. in the lobby. Immediately following, all are invited inside the theater for the community dedication ceremony at 2 p.m. An open house will follow. The Ritenour community is invited to attend. We hope to see you there! 

The new addition is located on the west side of Ritenour High School, 9100 St. Charles Rock Road. The 81,000 square foot addition features a 791-seat auditorium; classrooms for band, choir, drama and orchestra use; a student art exhibit area; and much more. 

Construction of the new Auditorium and Classroom Addition at Ritenour High School is funded by Proposition K, a $50 million bond issue Ritenour voters approved in November of 2008. 




Tuesday, January 31, 2012

How we roll. Images from the Auto Show.

Photos by Steve Erdelen
Thanks to the Social Media Club of St. Louis and Ford Motor Company, for inviting me to attend the online press conference and reception at the 2012 St. Louis Auto Show.  I'm not exactly sure why they invited me, since I don't know the first thing about automotive technology, but hey, I do own a camera, so I took several shots of automobiles that caught my eye.  Over 500 vehicles were on display from 25 different manufacturers and the general consensus from dealers regarding the state of the auto industry was very positive.  From what I saw, the most popular trends in the car business can easily be summed up with one phrase:  "Meaner and greener."  
That's how we Rolls... Royce!
Ford Fusion.  Mine just turned 6, last Sunday.
Zero to 60 in less than 4 seconds.  One quick Cadillac.
I was thinkin'... you cant show a Cadillac and not a Lincoln.  Sweet.
Maybe a little Porsche influence on this new Beetle?
My wife likes the color.  I like the whole Camaro.
Normally, you'll only see the back of a Ferrari.
The 289 Mustang always had a great hole shot.  You could bank on it.
Lotus.  Mere words unnecessary.
Sorry kids, no Kool-Aid in the Bentley.
Rolls on into this beauty.
Corvette.  The great American sports car.
I'm dreaming of an RRRRR.  (Rock Road Reporter Rolls Royce).
Thanks for the invite!   See ya next year.

RRR Publisher Speaks at UMSL College of Business

I was recently invited by Lecturer and Small Business Program Specialist, Alan Hauf, to speak to his "Management of Promotions," class on Monday, January 30th.  I was very honored by Alan's invitation and worked hard to prepare a professional presentation for the very bright students (mostly marketing majors) in his class.

I've made hundreds of business presentations since 1984, but for some reason, I was extremely nervous about this opportunity.  Luckily, PowerPoint kept me from rambling on and once I opened my big mouth... it was clear sailing from there.  I talked mostly about marketing issues that couldn't be found in college text books... like the fact that a marketing position is truly a sales support position and that virtually every position at a given company is a sales support position.  Without sales, companies cease to exist and so do their respective positions.

The students seemed to enjoy the visual walk-throughs of promotional campaigns and the step-by-step directions for organizing promotions.  (Their next class project is to break up in groups and work with four (real) area businesses to develop promotional campaigns).  With that said, it was only natural that some serious note taking was taking place during that phase of the presentation.

There was a lot of information thrown at them in 90 minutes and they were very receptive to the "real life" examples of promotional marketing.  As everyone knows, it can be difficult for students to focus on the inflexibility of text books, no matter what the subject.  I found the students to be very polite, very attentive and they asked good questions.  Today's college students are a pretty impressive group and I was privileged to share a little insight with them.  

Thanks for the invitation Mr. Hauf.  I'd be happy to do it again some day.

Steve Erdelen

Monday, January 9, 2012

Artist of the Month, January 2012

Phil Jarvis, January 2012 Artist of the Month
I started working with Phil Jarvis in the 1980's when he was a sign painter at B&N Signs and I worked in advertising for two major St. Louis area home builders.  Through  the years, Phil and his associates at B&N, collaborated with us on directional and monument entry signage for over 30 new home communities in St. Louis and St.  Charles Counties.  Places like The Vineyards, Twin Chimneys and WingHaven, in St. Charles County and Barrington Downs, Baxter Ridge and Lake Chesterfield, in St. Louis County.  If you live in any one of those communities, the chances are real good that B&N's directional signs helped you find your new home and their monument entry signs welcome you on your way home from work every night.  Steve

"Due to the falling economy and housing decline of 2008, I was sadly laid off from B&N Signs, where I was employed for over 30 years. It was a blessing in disguise. I immediately began accepting work for signs and murals around my neighborhood, Benton Park West, in South St. Louis City. From there my reputation as an artist has grown. The work I do now is more creative and more challenging than anything I was able to accomplish working at B&N. I can finally bring my skills learned as a sign painter and my love for making art together." Phil Jarvis
Picasso Blues


Music Major
Still Life with a Peach
One
Indigo Sign

To view more of Phil's work, please visit www.philjarvispaintings.com